Richelson's Feet First

Richelson's Feet First is a board certified pedorthist located in Plymouth and Bow, New Hampshire that is known nationwide as being an expert in ski boot fitting. They came to us wanting to create a new website to showcase that they're much more than just ski boots – they provide year round solutions for every type of foot and footwear - even custom orthotic inserts.

The new site was a complete overhaul from their dated Wordpress site which wasn't educating people to the full extent of their services and offerings. They felt that their previous site positioned them as only working with the ski industry. In contrast, they work with individuals to find custom solutions for their feet, whether shoe reshaping, orthotic inserts or new footwear products.

The website was developed onto our own FIREHORSE CMS - the powerful editing and management tool used on all of our sites.

Fresh new graphics were used to give the site a much more modern look, while providing a new and easy-to-use navigation system to ensure visitors learn about the many different offerings.