This flagship brochure for Rivermead in Peterborough, NH was an extensive process – involving many individuals to help showcase the luxurious living and features of this retirement community.
The project was focused around the photoshoot of the facility. We first reviewed and selected models to be hired for the day. Once selected, we worked with a commercial photographer and directed the full day shooting process – taking numerous pictures to be used for this, and future marketing materials.
In addition, we worked closely with a copywriter to help capture and present the client's information in a way that's clearly captures the reader.